03.28.07
Posted in General at 10:07 pm by Paloma Cruz
blogHOUSTON’s Kevin Whited made two very good observations in a post about Metro’s response to a bus shooting earlier today.
Observation #1: METRO spokesperson Raequel Roberts should never, ever let Chief Lambert speak to the press without supervision. The implication that METRO carries a lot of passengers daily without many deaths probably isn’t very reassuring to the family of the man who was killed, to riders on the bus, or to anyone really.
Observation #2: Homicide detectives arrived two hours after the shooting? That isn’t very reassuring either.
This definitely could have been handled better. I’m just glad it didn’t have to be handled by me.
I might have stressed the safety precautions in place, talked about any reviews or improvements being recommended for safety in the future, and expressed sympathy for the family.
Well, really he made three great observations:
On the topic of murder and mayhem, KTRH-740 just noted that this murder was Houston’s eleventh since Friday. The Mayor’s PR operation is really going to be earning its keep if it figures out a way to spin this one. Or maybe they’ve figured out there is no good way to spin it, and that’s why we keep hearing comments instead from Councilmember Adrian Garcia.
Hmmm… I’m also glad I don’t have to handle that one.
Suggestions for the good people at METRO or City Hall?
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Posted in General at 6:32 am by Paloma Cruz
Time is stopping the printed version of Life, and turning it into just an online publication. This is the third time Life has ended.
Sources:
More on this:
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03.27.07
Posted in General at 10:01 pm by Paloma Cruz
“Alex López Negrete, co-founder of the nation’s second largest independently owned and operated Hispanic advertising firm, Lopez Negrete Communications, will receive the Lifetime Achievement award from the Houston Association of Hispanic Media Professionals (HAHMP) at the organization’s 21st annual HAHMP Sylvan Rodriguez Scholarship Gala. The event will be held March 30 at the InterContinental Hotel in Houston.” Found at Only In Houston.
For more informationon the HAHML gala, visit their site. Maria Antonieta Collins will be the keynote speaker at the event
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03.26.07
Posted in General at 10:46 pm by Paloma Cruz
According to Arbitron, 50% of adults (over the age of 21) have visited a bar in the last month. They further state that bar patrons are more likely to be early adopters of technology. The important part, I guess, is that 48% of bar patrons make more than $50K a year.
For more information on this, read Bar-based advertising is the Hot-Spot for Affluent Adults & Influential Consumers by HispanicAd.com.
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03.25.07
Posted in General at 10:20 pm by Paloma Cruz
from the Houston Chronicle:
Advertising revenues at U.S. newspapers edged down 0.3 percent last year as gains in online revenues weren’t enough to compensate for a worsening downturn in print ads.
The Newspaper Association of America, an industry group, reported today that overall print advertising fell 1.7 percent last year to $46.6 billion, outweighing a 31.5 percent increase in online advertising to $2.7 billion.
The growth rate of newspapers’ online advertising was about the same as last year but slightly lagged the growth in total Internet advertising of 34 percent in 2006, according to figures compiled by the Interactive Advertising Bureau and released last week.
[snip]
Follow the money, or the lack of money. What does this mean to PR?
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